Seven years ago, I was living in London when the city won the honor of hosting the 2012 Olympic games, beating out Paris, New York, Moscow and Madrid. My British colleagues were incensed by the news and threatened to move (or take a long holiday) to avoid the flood of visitors who would overtake the town for two weeks. I don’t usually gravitate toward crowds, sports or spectacles myself, but I love certain traditions and believe that if you try and work hard, you can accomplish amazing things. So I’ll be tuning in tomorrow for nothing else but to feel like a 21-year-old living in London again.
Below is the Olympics post I wrote for consmr:
it’s not just athletes preparing for the olympics
Tomorrow marks the beginning of the London 2012 Summer Olympics. To get in the spirit (hard not to, really…) we took a look at how some household brands are preparing for the games…
Olympic-inspired beauty products via LadyLUX
Powerade Offers Free Olympic Games Sports Bottle with Every Purchase via Popsop
2012 London Olympics Coca-Cola Branding via HypebeastIf you’re like us, you’re probably a little wary of fancy packaging and, well, marketing. But, sometimes, you come across a message that resonates and products that speak your language.
We built Consmr to help cut through the clutter and help when you have these questions: Does this work? What’s in it? Should I buy it?
While we’re overwhelmed by ads and buzzwords at times, we believe it’s a good thing to keep an open mind! And it never hurts to get a trusted opinion from those who’ve been there and tried it.
WORTH WATCHING Best Job | P&G London 2012 Olympic Games Film
