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watch coach “how to wear” videos by michelle higa + music by huma-huma

Sometimes it’s hard to describe what I do, but it’s harder still to explain what Chris does. “He owns two companies,” I say, bracing myself to give the short version of a story which always runs long because there are two of them. In one he directs, produces and animates everything from Google commercials to music videos. In the other, he makes music with old his college friends Matt Lewkowicz (of Little Daylight) and Bennett Barbakow. They call themselves Huma-Huma which makes little sense until they explain that their music professor at Brown used to mutter ‘humma humma.’

While I work from coffee shops and my apartment with three animals, Chris spends his day surrounded by drums, a piano, accordion, guitars, bass, mandolin, ukulele, a new stonophone, a sound booth where echoes go to die, and recording equipment on which he spends a small fortune. It’s a pretty awesome “office”; like a playground, in a way.

Right before Christmas, Chris’s longtime friend Michelle Higa directed these charming “How to Wear It” films for Coach and Huma-Huma made the music. They’re fun spots, and I’m excited to see more companies produce high quality videos as a way of telling their stories.

also see how to wear a trench on coach.com

hello, i like you There was a point at the beginning of our relationship when I would introduce Chris as follows: “Hey [Friend’s Name], this is Chris.” Then, in an earnest whisper, I added: “He is my soul mate.” To a lesser friend it might have seemed creepy or presumptuous, but I did not know how else to describe the guy who was clearly my soul mate, but not quite my boyfriend yet. (Long story.) So, to celebrate meeting exactly a year ago, here is Hello, I Like You, a music video directed and composed by my multi-talented boyfriend for the 2011 F5 festival, and a few of my favorite pics of the guy who, every day, makes me feel like I win at everything. shakshuka, a typical homemade dish by chris. this morning my boys in the morning. march 2012 birthday present. april 2012 tulum, mexico. march 2012 eating chips with uncle chris. may 2012 putnam valley, new york. photo by tory williams. new year’s day 2012

hello, i like you

There was a point at the beginning of our relationship when I would introduce Chris as follows: “Hey [Friend’s Name], this is Chris.” Then, in an earnest whisper, I added: “He is my soul mate.” To a lesser friend it might have seemed creepy or presumptuous, but I did not know how else to describe the guy who was clearly my soul mate, but not quite my boyfriend yet. (Long story.)

So, to celebrate meeting exactly a year ago, here is Hello, I Like You, a music video directed and composed by my multi-talented boyfriend for the 2011 F5 festival, and a few of my favorite pics of the guy who, every day, makes me feel like I win at everything.

P1012688shakshuka, a typical homemade dish by chris. this morning

cats-chris-2012my boys in the morning. march 2012

chris-bike-amy-present-2012birthday present. april 2012

Tulum, Mexicotulum, mexico. march 2012

Uncle Chriseating chips with uncle chris. may 2012

putnam valley, new york. photo by tory williams. new year’s day 2012

After losing two rental cars in four days while driving around Ireland, my Foodspotting colleague Chris and I realized we have the worst car luck in the world. When we got back to Dublin, we forged ahead on foot and stumbled across a new restaurant called San Lorenzo’s on opening night. I ordered the rack of lamb, which filled my stomach and calmed me down. Good food has a way of making bad times better.

foodspotting:

On the last day of their whirlwind trip around Ireland, Chris and Amy found themselves back in Dublin after a tire on their rental car blew out. In this video, they venture out looking for dinner with our trusty Foodspotting app leading the way…

Stupidly Simple Banana Pudding As promised, Stupidly Simple Snacks is back! This week I have my world traveling French friend Nico Alary in the kitchen with me. We were going to make a French snack, but decided they were either too difficult (crème brûlée) or too easy (bread and cheese) so we made one of our favorite desserts instead. Watch it on my YouTube channel and don’t forget to subscribe so you’re notified as soon as new episodes are added! Sorry I have been so shite (that’s British for ‘shit’) about posting on Tumblr. I am making two videos for Foodspotting this week so am keeping my head down until then. Also, I’m looking for an intern who wants to learn about web video production, social media and food, so if you live in New York and are interested in details, email me amy[at]amyblogschow.com. (Update: Ha! Photographer Sean Scheidt replied saying ‘shite’ is how you pronounce his last name. In that case, it is not shit in any language.)

Stupidly Simple Banana Pudding

As promised, Stupidly Simple Snacks is back! This week I have my world traveling French friend Nico Alary in the kitchen with me. We were going to make a French snack, but decided they were either too difficult (crème brûlée) or too easy (bread and cheese) so we made one of our favorite desserts instead. Watch it on my YouTube channel and don’t forget to subscribe so you’re notified as soon as new episodes are added!

Sorry I have been so shite (that’s British for ‘shit’) about posting on Tumblr. I am making two videos for Foodspotting this week so am keeping my head down until then. Also, I’m looking for an intern who wants to learn about web video production, social media and food, so if you live in New York and are interested in details, email me amy[at]amyblogschow.com.

(Update: Ha! Photographer Sean Scheidt replied saying ‘shite’ is how you pronounce his last name. In that case, it is not shit in any language.)

Resurrecting Guacamole

It looks like I never shared my guacamole snack video on Tumblr. Eek!

I filmed this episode last May while I was visiting Jenna in Ecuador. Well there’s no time like the present to resurrect Stupidly Simple Snacks! Happy Cinco de Mayo, everyone.

Also, fun update: just learned that Guactacular was featured in the Village Voice last week and it mentioned that I’d be judging at the guacamole cook-off this Sunday. It’s the third annual Guactacular hosted by Nachos NY, the self-made nacho and nacho topping authorities of New York City. Hooray - more guacamole!

“We So Excited”

My days are dedicated to trying to make things “go viral” and, to be frank, I have not done this quite yet. 13-year-old Rebecca Black’s music video, Friday, has been seen over 60 million times with 120,212 likes and 1,076,631 dislikes (and counting) on YouTube. Herein lies a lesson for us all… You won’t always be liked by everyone, but you don’t need the approval of the masses either.

Just got home from Foodspotting’s morning Social Media Week panel at Whole Foods Market and now gearing up for the rest of the day. BUT, before I do that, I have to show you guys the video I was working on all last week!

In celebration of Social Media Week, Foodspotting wanted to make a video with some of the most notable names in the social media & food space, like Amanda Hesser of the New York Times and Food52.com; and Caroline Waxler of Lucky Magazine. My Foodspotting colleague, Jeremy,  and I ran around the city to meet our video stars at their favorite restaurants and, I have to say, it was tight scheduling, but it all came together beautifully.